SEO Advice

Here is a list of things NOT to do when it comes to search engine optimization:

• Don’t do anything that tries to trick the search engines in ranking your site higher
• Put text in the same color as the background color. Not only does this make your site look like its keyword spamming but search engines can usually pick up on this and will penalize your web site.
• List keywords anywhere but the keywords meta tag. There aren’t very many legitimate reasons to do this and search engines will usually penalize you for doing this.
• Create multiple pages of the same content and try and have this indexed (or manually submit this) in the search engines. Search engines can detect when content matches other pages on your web site.
• Submit a web page more than once to a search engine within 24 hours. If its a directory such as DMOZ, then don’t try and submit your site more than once every 3 or 4 weeks.
• Use keywords that don’t relate to your web site